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Украину покоряет бренд, создающий революционную спортивную одежду | Anny Day
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Украину покоряет бренд, создающий революционную спортивную одежду
06.08.2018
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В Киеве открылся первый магазин дизайнерского французско-немецкого- бренда Daniel Hechter. Он занимает площадь 65 кв. м в ТРЦ "Гулливер" и пока что предлагает только мужскую одежду в классическом стиле.
Вообще Daniel Hechter продает также женскую одежду, аксессуары, обувь. При этом стиль не ограничивается классикой - активно предлагаются также smart casual и просто casual. Но в Украину весь ассортимент пока "не доехал".
Главный принцип Daniel Hechter - «Savoir-vivre» (образ жизни). Марка предлагает своим любителям истинный французский стиль в его лучших проявлениях. Также у бренда есть и спортивная одежда, созданная по уникальной технологии. С 2018 Daniel Hechter является официальным спонсором команды Renau на "Формула-1". Специально для спортсменов была создана линия "37,5" - это одежда, которая работает, как термостат, удаляя влагу в жаркий день и сохраняя тепло в холодный. Эта коллекция будет доступна для украинцев - в ТРЦ Gulliver ее привезут уже к осени.
В данный момент в Украине работает 2 монобрендовых магазина Daniel Hechter - один из них открыт в ТРЦ Gulliver в Киеве, а второй - в ТЦ "Пассаж" в Днепре.
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